Take Off Luggage - Mascot Design
My client, the founder of Take Off Luggage, a Metro Detroit-based luggage company, came to me with a fun brief. He wanted a superhero mascot suit designed from scratch that could actually be physically produced and worn. The character, named Take Off Man, would serve as the face of the brand across marketing stunts, social media, and future animation and creative work.
The main design constraint was that it had to work in the real world, not just on paper. That meant keeping the costume construction realistic while still reading as a superhero suit. I also had to build the design around the existing brand colors and incorporate the Take Off logo directly onto the chest.
Towards the end of the project, the suit was fully produced and has since been used in live marketing shoots for the brand.
Scope of Project
-Character / Costume Design
